C4B Practice
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#82Chapter 12 — Localization & International Marketing
Write **[number]** **[asset type, e.g., Instagram captions]** in **[target language, e.g., Brazilian Portuguese]** for **[product/campaign]**.

**Strategic instructions (in English — follow these precisely):**
- Audience: [describe in English]
- Tone: [describe in English — e.g., "warm, playful, community-oriented"]
- Length: [specify — e.g., "under 150 characters each"]
- Constraints: [e.g., "No formal register. No European Portuguese expressions. No corporate language."]
- CTA: [e.g., "End each caption with a question to drive engagement"]

**Voice reference (in target language):**
Here are 3 examples of our brand voice in [target language] — match this tone, vocabulary, and rhythm:
[PASTE 2-3 EXAMPLES OF YOUR BRAND IN THE TARGET LANGUAGE]

**Cultural context:**
[e.g., "This is for Brazilian audiences. Reference cafezinho culture. Use Brazilian slang where appropriate. Emoji usage is more accepted in Brazilian social media than in many markets."]

Write all output in [target language]. Do NOT include English translations unless I ask for them.
Claude for Marketers
Claude for Marketers

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