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#38Chapter 06 — SEO & Search Strategy with Claude
Create a detailed article outline for the following content brief: **Primary keyword:** [your keyword] **Secondary keywords:** [list 5-10 secondary keywords] **Search intent:** [informational / commercial / transactional] **Target audience:** [who is searching for this and what do they need?] **Content type:** [guide / listicle / comparison / how-to / other] **Word count target:** [e.g., 2,000 words] **Top 3 competing articles** (paste URLs or brief descriptions of what currently ranks): 1. [Competitor 1 — what they cover] 2. [Competitor 2 — what they cover] 3. [Competitor 3 — what they cover] Please produce: 1. A working title (3 options — one curiosity-driven, one direct, one question-format) 2. A meta description (under 155 characters) that earns the click 3. A full outline with H2 and H3 headings. For each section: - 1-sentence description of what it covers - Which secondary keywords fit naturally in this section - What makes this section better than the competing articles' coverage of the same subtopic 4. A "content gap" list — subtopics the competitors miss that you should include 5. Suggested internal links (if I describe my existing content) My brand voice: [2-3 sentences describing your tone]

Claude for Marketers
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