← Browse by Chapter
Get the Book →
#37Chapter 06 — SEO & Search Strategy with Claude
I'm going to paste keyword research data exported from [Ahrefs/SEMrush/your tool]. Each row contains a keyword, monthly search volume, keyword difficulty score, and CPC. Please analyze this data and: 1. **Group the keywords by search intent** (informational, commercial, transactional, navigational). For each keyword, note the intent category. 2. **Identify the top 5 keyword clusters** — groups of related keywords that could be addressed by a single piece of content or a content hub. Name each cluster with a descriptive label. 3. **For the highest-priority cluster** (based on combined search volume, manageable difficulty, and commercial relevance), produce a full content brief: - Recommended content type (guide, listicle, comparison, landing page, etc.) - Suggested title (3 options) - Primary keyword and secondary keywords to integrate - Search intent and what the reader needs when they arrive - Recommended structure (H2 headings with 1-sentence description of each section) - Internal linking opportunities (what other content on our site should this link to/from?) - Content differentiation angle — what would make this piece better than the current top results? My business context: [Describe your business, audience, and content goals in 2-3 sentences] Here's the data: [Paste your keyword export here]

Claude for Marketers
These prompts are excerpts from the book. Get the full collection with explanations and use cases.