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#61Chapter 09 — Brand Voice, Stylization & Marketing Automation
I want to design a marketing automation workflow. Here's the task I want to automate: **Task:** [describe the repetitive task] **Current time spent:** [hours per week] **Current tool(s):** [where you do this today] **Output destination:** [where the result needs to end up] Design a zero-code automation using Zapier or Make with these components: 1. **Trigger:** What event starts the workflow? 2. **Input data:** What information does Claude need from the trigger? 3. **Claude prompt:** Write the exact prompt the automation should use (include brand voice instructions and quality constraints). [VERIFY] The prompt must instruct Claude not to fabricate statistics, customer quotes, or product claims. 4. **Output action:** Where does the result go? 5. **Review step:** How does a human verify before publishing? 6. **Failure mode:** What could go wrong, and how do we catch it? Be specific. I should be able to build this automation directly from your output.

Claude for Marketers
These prompts are excerpts from the book. Get the full collection with explanations and use cases.