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#36Chapter 06 — Deal Intelligence: Strategy, Negotiation & Pipeline Mastery
I need a strategic coaching session for a complex deal. Play the role of a senior sales strategist. Challenge my assumptions. Tell me what I don't want to hear. **Deal context:** - What we sell: [product/service and price range] - Deal size: [value] - Sales stage: [current stage] - Time in current stage: [weeks] - Total cycle so far: [weeks since first contact] - Deal momentum: [accelerating / steady / slowing / stalled] **Stakeholder landscape:** [Paste your stakeholder map from the previous prompt, or summarize: who's involved, their stance, their influence] **Competitive positioning:** - Known competitors in this deal: [who] - Where we win vs. them: [specific advantages] - Where we lose vs. them: [specific weaknesses — be honest] - What the prospect has said about alternatives: [direct quotes if available] **Current blockers:** - What's preventing the deal from moving forward: [be specific] - What we've tried to unblock it: [what actions, what result] - Internal constraints: [pricing limits, resource availability, timeline restrictions] **Produce a Deal Strategy Brief:** 1. **Deal Health Assessment** — Are we ahead, behind, or at parity? What's the honest evidence? 2. **Primary Path** — The most likely route to close. Specific next actions per stakeholder, with sequence and timing. 3. **Contingency Path** — If the primary path hits resistance, what's Plan B? 4. **Stakeholder-Specific Messaging** — For each key stakeholder: the one message that moves them from their current stance toward advocacy. What they need to hear, from whom. 5. **Risk Assessment** — What could kill this deal that we're not seeing? What questions should we ask to surface hidden risks? 6. **Competitive Counter-Moves** — If the competitor does [X], here's our response. If the prospect brings up [competitor strength], here's the reframe. 7. **Three Things to Do This Week** — Ranked by impact. Not "follow up" — specific actions with specific people. Don't be polite. Be useful. If this deal is in worse shape than I think, say so.

Claude for Sales
These prompts are excerpts from the book. Get the full collection with explanations and use cases.