I need to prepare for a competitive deal. The prospect currently uses [competitor name] and seems satisfied but agreed to a meeting.

**My product:** [Brief description of what you sell and your key differentiators]

**The prospect:** [Role, company type, industry, what you know about their situation]

**What I know about their current setup:** [Any intelligence about how they use the competitor — features they rely on, pain points they've mentioned, team size, contract status]

Build me a competitive positioning brief:

1. **The Validation Statement** — How to acknowledge their current solution genuinely (not a backhanded compliment)
2. **3 Diagnostic Questions** — Questions that surface the gap between what they have and what they need, WITHOUT bashing the competitor
3. **The Gap Positioning** — Based on what I know about this prospect, what's the most likely unmet need my solution addresses? Frame it around their situation, not a feature comparison.
4. **Evidence Points** — What kind of proof would be most compelling for this buyer persona? (case study, ROI data, pilot offer, peer reference)
5. **Landmines to Avoid** — What should I absolutely NOT say about this competitor? What claims would backfire?

Important: Do NOT fabricate specific claims about [competitor name]'s pricing, features, or capabilities. Flag any competitive claims with `[VERIFY]` so I can check them against our battle card or the competitor's current documentation.