C4B Practice
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#77Chapter 08 — Playbooks by Role
I've collected recent content from our top 3 competitors. Analyze it and tell me what we can learn.

**Competitor A — [Name]:**
[Paste 3-5 recent posts, articles, or campaigns]

**Competitor B — [Name]:**
[Paste 3-5 recent posts, articles, or campaigns]

**Competitor C — [Name]:**
[Paste 3-5 recent posts, articles, or campaigns]

**Our recent content:** [Paste 3-5 of your own for comparison]

Analyze:
1. Themes — What topics is each competitor focusing on? What are they ignoring?
2. Tone — How does each competitor's voice compare to ours?
3. Gaps — What topics or angles does NO competitor cover that our audience cares about?
4. Threats — Where is a competitor doing something better than us?
5. Recommendations — Three specific content plays we should make in the next 30 days based on this analysis.

Be direct. If a competitor is doing something better, say so. No false reassurance.
Claude for Business
Claude for Business

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