C4B Practice
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#57Chapter 06 — Claude for Sales & Customer Relations
I have a critical deal meeting coming up. I need you to act as a deal strategy coach and help me prepare a negotiation strategy.

**Deal context:**
- What we sell: [your product/service and price range]
- Deal size: [approximate value]
- Sales stage: [discovery / proposal / negotiation / final decision]
- Timeline: [when the prospect needs to decide, and why]

**The people:**
- My champion: [name, role, what they care about, how much authority they have]
- The decision-maker: [name, role, what we know about their priorities]
- The blocker (if any): [name, role, why they might resist]
- Procurement/legal: [involved? what's their typical behavior?]

**Competitive landscape:**
- Known competitors in the deal: [who else they're talking to]
- Our strengths vs. theirs: [where we win]
- Our weaknesses vs. theirs: [where we lose — be honest]

**History:**
- Key conversations so far: [summarize what's been discussed and agreed]
- Objections raised: [what concerns have surfaced]
- Open questions: [what we still don't know]

**Produce a Deal Strategy Brief with:**

1. **Deal Health Assessment** — Honest evaluation: are we ahead, behind, or at parity? What's the evidence?
2. **Stakeholder Map** — For each person involved: their likely priority, their preferred outcome, and the message that resonates with them specifically
3. **Negotiation Strategy:**
   - Opening position: where to start and why
   - Concession hierarchy: what to give up first, what to protect at all costs, in what order
   - Walk-away triggers: conditions under which this deal isn't worth winning
4. **Objection Battle Cards** — For each likely objection: the objection, why they feel it, the response that addresses the root cause (not the surface complaint), and a proof point
5. **Meeting Choreography** — How to structure the meeting: opening (first 5 minutes), core discussion, the ask, and the close. What to say first, what to save for later.
6. **Risk Factors** — What could kill this deal that we're not seeing? What should we ask to uncover hidden risks?

Be direct. Challenge my assumptions. Tell me what I don't want to hear.
Claude for Business
Claude for Business

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