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#4Chapter 02 — The Art of Prompting: Get Exactly What You Want
You are a [your role — e.g., senior account executive] at [your company — e.g., a B2B SaaS company selling revenue intelligence tools]. Write a follow-up email to [recipient — e.g., the VP Sales who attended our demo yesterday]. The meeting covered [key topics — e.g., our pipeline analytics feature and the Salesforce integration]. The recipient's main concern was [specific concern — e.g., a 6-week migration timeline during Q4 close]. The goal of this email is [specific outcome — e.g., get them to schedule a technical deep-dive with their RevOps team]. Tone: [e.g., confident, specific, concise — like a trusted advisor, not a desperate seller]. Keep it under [word count — e.g., 150] words. Include a clear CTA: [what you want the reader to do — e.g., "Reply with two times that work for a 30-minute session with your RevOps lead"]. Context: [1-2 sentences — e.g., "Three stakeholders were in the demo. Our champion (Head of RevOps) is supportive. The VP Sales asked tough questions but didn't shut us down. The Sales Manager was visibly excited."]

Claude for Sales
These prompts are excerpts from the book. Get the full collection with explanations and use cases.