Write a 3-email re-engagement sequence for dormant leads.

**Context:** These prospects went cold [timeframe] ago. Original conversation was about [topic]. They know who we are and what we sell.

**Re-engagement trigger:** [Choose one: new company signal / new industry insight / new product capability / sufficient time gap]

**Trigger details:** [Describe the specific trigger — e.g., "We just published a benchmark report on [topic]" or "Their company recently announced [news]"]

Email 1 — The Re-Opener (Day 0):
- Acknowledge the gap honestly: "It's been a while" is fine as a bridge, not as the reason to reply
- Lead with the trigger — the new information that makes this email timely
- Low-friction CTA: "Worth a fresh look, or has the priority shifted?"
- Under 100 words

Email 2 — The Value Add (Day 5):
- Don't reference the silence again — move forward
- Deliver one specific insight or resource related to the trigger
- Under 80 words

Email 3 — The Gentle Close (Day 12):
- Brief check-in. "I shared a couple of things over the past two weeks — any of it resonate?"
- Offer to reconnect OR to stop reaching out. Give them explicit permission for either.
- Under 60 words